Is it normal if i can't convince myself he likes me?

Ive been messing around with this guy but to me he means more than just a fling. I wish we can be together and reach the potential I think we have. Unfortunately tho, I feel like he doesn't like me as much. If he did I think we would be on another level and itd be a different story. He has told me already he likes me, he has taken me out for like lunch, he has come over, he has asked me to chill with him later in the evening, and he does text me like everyday. So why am I not convince he doesn't like me? Im pretty good at reading people so that just makes me believe in my opinion even more. I feel like he is trying to like me, like he wants to like me but he just can't naturally be there. And thats kool I rather have the truth than be in denial. But even if I am convinced he doesn't like me, I am basically leading myself on because I can't stop being with him. I tell myself I am over it cause I don't wanna be with someone who doesn't wanna be with me. But then he talks to me or he does something and I am back at it again with these sprung feelings. I hate not being wanted and I am there. I feel like I am in the way. I have asked him or the subject has come up a few times if he likes and he keeps saying yes so I think he is just saying what he thinks I wanna hear. He has said though he has a hard time expressing himself but regardless, I just don't feel it. You know when something is missing and I know his feelings are definitely missing. Hes gonna have to do or say something incredible to convince me. I also think that I feel this way because I am so used to guys expressing they like me. They're on point and he is not. He could also just be playing me and using me for sex...as surprised as I would be cause he seems like sucha nice guy, I wouldn't be that shocked actually. Guys can be clever...in a bad way of course.