Why does pricing have an impact on marketing?

If you want to maximize pricing, one of the most effective ways to take advantage of it is by implementing price segmentation.

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  • surprised at the number of people who dont understand supply and demand, that is what sets the price.

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  • Well its really simple.

    You will buy a hot dog (or similar) for a few dollars... You won't buy one if they are priced a hundred dollars or more.

    Will you make more money by selling hot dogs (with bun and fixings) for $2 each, or for $100 each (where you only sell 1-3 per day)

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    • Alternatively, you can hire some social media marketing firm and get them to manufacture a huge buzz about how your artisanal, vegan, carbon-neutral, gold-leaf coated hotdogs are the most incredible hotdogs in the whole freaking cosmos, and sell a limited edition of 100 each day for $500 each.

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      • Ah, the "Juicero" approach... Proof that people are dumb enough to buy anything if you sugarcoat it enough and got a kickass marketing team.

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        • I was actually thinking of "Salt Bae" (Turkish butcher/chef Nusret Gökçe) who has hyped his social media presence so effectively that he has a global chain of restaurants selling absurdly over-priced food - like a gold-leaf covered steak for nearly £1,000.

          https://www.mirror.co.uk/news/uk-news/salt-bae-abandons-ridiculously-priced-25392997

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      • most vegan hipsters are too poor for 500 dollar hotdogs

        the real trap is to get ball players & popular musicians eatin em while doin other indulgent rich people shit and loosely imply that only badass vips deserve em

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