Which will you choose?

Do whatever genre you're best at for Christ's sake.

Disco metal

Spacesynth

There's a reason they call it Pop music

Bob Marley reggae of course..

Country!!!

Do something that's hard to categorize.

try some Screeching IN The Dark With Your Friends At 4:32 AM For Mothman

Do some Latin chanting.

Country Rock

If you do what's popular be ready to be buried by competition. If you find a niche you might be discovered, like regetton, and dusted for instance, those people that came up with new styles were the sole source for a while and became well known.