The short answer: stick to business, and if given the opportunity become famous as a side effect.
If you are able to manage a business during these times you have a lot to show for your success. I hear your concern about the business becoming obsolete, but I would focus on expanding your product line within the same business. For example, there are more versions of the iPhone than I can count on my fingers. That is a business using innovation to maintain relevance. Not to mention the chances of succeeding in business (I’m including employment with another company here as well as running your own show) is far stabler than internet fame. Celebs seem to lose their appeal after a certain age.
Let’s take a good example which touches on all of your points: Iris Apfel. She is old as dirt, I would consider her semi-famous, and she is a designer. How does she stay in it? She has strong business sense. She innovates. She sells. She offers fashion lines which are recognizable and unique.
Being successful in business also often brings fame. Elon Musk. Bill Gates. Steve Jobs. To achieve that type of fame you need to hit a niche market with the best products anyone has to offer, market it globally (Adsense, SEO, email newsletters, website), and seek PR opportunities. It is not at all easy. But fame through business carries far less risk should you fail to reach that level. Capitalism rewards those best who are more than just a pretty face.
Business vs fame? please give advice
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The short answer: stick to business, and if given the opportunity become famous as a side effect.
If you are able to manage a business during these times you have a lot to show for your success. I hear your concern about the business becoming obsolete, but I would focus on expanding your product line within the same business. For example, there are more versions of the iPhone than I can count on my fingers. That is a business using innovation to maintain relevance. Not to mention the chances of succeeding in business (I’m including employment with another company here as well as running your own show) is far stabler than internet fame. Celebs seem to lose their appeal after a certain age.
Let’s take a good example which touches on all of your points: Iris Apfel. She is old as dirt, I would consider her semi-famous, and she is a designer. How does she stay in it? She has strong business sense. She innovates. She sells. She offers fashion lines which are recognizable and unique.
Being successful in business also often brings fame. Elon Musk. Bill Gates. Steve Jobs. To achieve that type of fame you need to hit a niche market with the best products anyone has to offer, market it globally (Adsense, SEO, email newsletters, website), and seek PR opportunities. It is not at all easy. But fame through business carries far less risk should you fail to reach that level. Capitalism rewards those best who are more than just a pretty face.